Pratexo (pra TEX o – derived from a Latin verb for edge-related activity) was founded in 2019, based on two decades of experience helping to build some of the most scalable and performant computing systems in the world for organizations including PayPal and NASA.
Pratexo’s technology platform supports IoT and artificial intelligence strategies and initiatives which demand compute power at the edge, such as near sensors or cameras placed in remote locations. Ideally suited for industries such as shipping, energy, utilities, defense, and smart buildings/cities, Pratexo uses open and proven technologies to configure the most appropriate architecture for a particular type of edge application. Simplifying and speeding development of these systems, Pratexo effectively turns a software architect into an experienced edge computing guru.
To accelerate the electrification of the world
To avoid global temperature increases beyond 1.5C, the integrated energy systems of the future must enable a shift to between 50-80% direct electricity by 2050.
Pratexo’s mission is to provide the edge-to-cloud solution acceleration platform required to electrify the world and enable enterprises and governments to achieve their most critical decarbonization targets.
Together, we will achieve 80% global energy electrification by 2050
The next generation of decentralized and distributed energy systems will usher a new era of decarbonized energy. Pratexo software will provide organizations with the keys to achieving their critical targets at speeds never before realized.
Those that adopt Pratexo will radically reduce the technical hurdles to true transformation. Electrification projects that were thought unachievable will become inevitable. The power of IoT will be harnessed by fully utilizing data as it is generated and privacy will be respected while AI and machine learning are appropriately used.
These are the ways Pratexo will help transform the world.
As a data scientist, author, speaker, engineer, podcaster, entrepreneur, and inventor, Angelo has served in a variety of executive positions (CTO, COO, CEO) in health IT, consulting, and fintech before founding the consulting firm Carrera Group. Angelo received his graduate degree from Harvard University where he studied high-performance computing and artificial intelligence. His research in the Harvard Data Systems Laboratory focused on methods of artificial intelligence that enable self-tuning data systems, resulting in patents and published research.
Angelo is currently CEO of Ballista Technology Group (a high-performance computing consulting firm and next-generation operational VC) and host of the popular Counting Sand podcast.
Thomas has been an active investor, entrepreneur, and Business advisor for almost 20 years. He is the business architect that connects the dots between companies, markets, people, and capital. He invests in “deep tech”, disruptive technologies and “do good” companies and help them scale and implement sound global strategies.
Most recently, he took the Norwegian deep tech “computer vision” company Huddly Inc. from four people and a promising idea to global player established in Oslo, Palo Alto, London, Austin Texas, Washington and Bangalore.
He has also worked with Amazon, Intel, Microsoft, and Zoom, as well as with leading law firms and investment banks across Europe and the US. Thomas has his BS, MBA, and European CFA from Germany, the United States, and Norway. He started his professional career as a Management Consultant with A.T. Kearney, before becoming a partner at Orkla Finance and subsequently joining the Norwegian private equity company Reiten & Co as a partner.
Harald holds a M.Sc. in Business from the Norwegian School of Economics and BA (NHH), Bergen 1971. He was President and CEO of Statoil Group 1988-99. Before this he was Member of Aker’s Executive Board as CFO (1981-86) and CEO of Astrup Høyer (1986-87). He has been Personal Secretary to the Prime Minister and State Secretary in the Ministry of Petroleum and Energy.
He has served on boards in a number of international and Norwegian companies, and has been Chairman of the Board of Imatis, Deep Ocean, SAS, Telenor, Oslo Stock Exchange and Aschehoug. Harald has also been Member of the Board of ConocoPhillips, PGS, Orkla, EON Ruhrgas and Chairman of the Advisory Board of DNB. From 2002 to 2010 he was strategic advisor of ECON Pöyry. Harald is today a Board Member of Umoe. He is Chairman of the Board of Barratt Due, NRC (Norwegian Refugee Council), Kraft Bank and BOS Power (Bertel O. Steen Power Solutions).
Mr. Baksaas has had a long and highly successful career as a senior executive and board member in numerous multinational corporations. From 2002 to 2015 he was the President and Chief Executive Officer at Telenor ASA. During this time he was also Chair of the GSM Association. In 2015, Mr. Baksaas was named by Harvard Business Review as #7 on the list of top 25 Best-Performing CEOs in the World.
Since retiring from Telenor, Mr. Baksaas is now Chairman of the Board at Statnett SA (transmission systems operator in Norway); Chairman of the Board at DNV (global classification society); Board Member at Ericsson; and Board Member at Svenska Handelsbanken. He has a Master of Science in Economics from the NHH Norwegian School of Economics and Business Administration.
Marianne is an Independent Director at Scana ASA, an Independent Director at WALLENIUS WILHELMSEN ASA, a Chairman at Arendals Fossekompani Pensjonskasse, Chief Executive Officer at Fajoma Consulting AS, Chief Executive Officer at Forum for Miljøteknologi and a Partner at Vox Politica AS.
She is on the Board of Directors at R8 Property ASA, Scana ASA, Treasure ASA, GNP Energy AS, WALLENIUS WILHELMSEN ASA, Hermitage Offshore Services Ltd., Norwegian Energy Co. ASA and Wallenius Wilhelmsen Ocean AS, Germany, and was previously Chief Executive Officer of the Norwegian Shipowners’ Association.
Marianne received her graduate degree in Law and Political Science studies from the University of Oslo.
Supreet is a Founding Partner at Raiven Capital and a Silicon Valley veteran CEO/CTO/CIO. Held roles at IBM, SGI, Altera and CA Technologies. KPMG Partner, built two global practices in e-commerce and supply chain management, ran numerous technology ventures, managed $500M corporate venture fund. Working with Fred Adler, a key founder of Silicon Valley Venture Capital, Supreet delivered 66% IRR in their tech fund.
Trond is Norway’s most prolific early stage tech investor with a portfolio of 80 companies through his TRK Group vehicle. His focus areas are IoT, enterprise software and health tech as well as promoting entrepreneurship and job creation in East Africa. Trond is a Board member of NASDAQ listed Opera Software, as well as Laredal Medical and The North Alliance (NoA). He has co-founded Katapult Social Impact Accelerator as well as the global talent incubator Antler, now present in 11 countries.
Before founding TRK Group, Trond was global senior partner with McKinsey & Company, where he held a number of global leadership positions. Trond holds an M.Sc. from NTNU as well as an MBA from Harvard Business School where he was a Fulbright Scholar. Trond lives in Oslo Norway with his wife, Monica, and their three children.
Borge is an international executive with a broad history in both the industrial and the consumer goods industries. His most recent role was to head up the US launch of a Private Equity-owned (FSN Capital partners, Oslo) portfolio company. Before that, Borge was a co-founder of the med-tech company ECG247 that developed and launched a revolutionary new device for heart monitoring utilizing wireless technologies and AI.
Borge has also worked with Disruptive Technologies AS, focused on miniaturized wireless IOT sensors during the early phases of commercialization. Previously, he was a senior executive in the Apax partners-funded B2B marketplace, PaperX. His expertise is in launching new international operations. Borge has an MBA from Stanford University and executive courses at IMD, Switzerland.
Jim brings more than 30 years of experience in the Enterprise Software marketplace and is a results-oriented sales, services, marketing, and business development professional. Jim is a proven leader with a track record managing dynamic, growing organizations in multiple markets around the world, including IBM (technology/consulting), PTC (CAD/CAM), MedSource (Medical Devices), IMLogic (Security), Imperva (Cyber Security), BMC (IT Automation), and Lithium (Social Engagement). Jim’s efforts have resulted in 2 IPOs and 2 acquisitions. He holds a BS in Industrial Engineering from the University of Wisconsin-Madison.
Over the last 25 years, Ivan has led teams, firms, and listed holdings in 6 countries. Along with multi-national corporations (ABB & Alstom), startups, and his consulting agency, he managed complicated M&A transformations and drove complex business development engagements. He served as Board Director in 10 companies and has realized two very successful MedTech exits. His current role is helping companies become and stay successful in the rapidly changing world of technology. Ivan is also the inventor of the SAIL Leadership method.
Blaine has been a multi-time CEO, CMO and CPO at both public tech giants and private software and IIoT startups. Most recently he led the Startup Advisor Practice at VC Momenta Partners. Prior to that, he was Chief Marketing and Product Officer at Industrial IoT and AI platform startup VANTIQ whose clients included companies like France’s Total, China State Grid, SoftBank Corp, and many others. He is based in the San Francisco Bay Area and has worked extensively across the Americas, Europe, and Asia.
Brynne Kennedy is Founding Partner at BCP Blitz, the Smart Society Venture Capital Fund that invests across the US and Europe. Kennedy led BCP’s investment in Pratexo and represents the BCP on Pratexo’s Board of Directors. Kennedy currently sits on the Boards of five technology companies operating across food/agtech, sustainability and wellness. Prior to founding BCP, Kennedy ran for United States Congress and founded enterprise software company, Topia, which she led as CEO from an idea to global scale. Kennedy has won numerous awards for her entrepreneurial leadership including “Entrepreneur of the Year” in the Women in IT Awards, CloudNOW Awards, Stevie Awards and Women of the Future Awards. She is also the recipient of London Business School’s Distinguished Alumna Award. Kennedy holds a B.A. from Yale University and an MBA from London Business School. Growing up, she was a national gymnast in the United States.
With a remarkable career ranging from technology startups and giants to industrial enterprises, Eva brings considerable relevant experience to Pratexo. Her career includes consulting practice at IBM and Deloitte; a lengthy stint at Microsoft, including both in Seattle and in Northern Europe; senior positions at VMware and Sage; and time as Group Vice President of Digital and Partnerships at industrial giant (and Pratexo strategic partner) ABB. Most recently, Eva was CEO of CrateDB, a hyper-fast database focused on IoT and industrial applications. She now runs her consulting organization, Stratoza LLC.
Gaute is an international executive with expertise in business development and sales, go-to-market, technology and transformational leadership. His foremost skill is to build companies larger, grow teams and realign the business with the proper strategy.
He is a technologist by education – with a Master of Science in Computer Science from the Norwegian University of Science and Technology (NTNU). More recently, he has added financial and leadership educational programs from e.g. London Business School.
His last company build-up was Techstep – a buy & build where eight companies were merged according to a common strategy for growth and had their business strategies transformed to one of solutions selling. The company was subsequently listed on the Oslo Stock Exchange. Gaute sits on the board of directors in several companies and has a passion for helping technology companies achieve commercial scale.
Peter is an experienced executive (CEO, COO, Senior Vice President) at early-stage high tech startups as well as large, public high technology giants. He’s a serial entrepreneur with a history of growing early-stage startups to successful sales and acquisitions as well as IPO’s – having driven 4 successful exits from seed funding to IPO and Acquisition to the likes of Google, Symantec, IBM, and Compuware. Before joining Pratexo, Peter was Site Lead for Google’s Austin, TX site.
Petter started his career working for Dresser industries building large distributed real-time systems. After a few years as Director of Technology for Icon Computing, he went on to create a set of companies including InferData, SciSpike and VappusNet.
Petter has also been a teacher, consultant, and mentor for many of the Fortune 500 companies (including COSTCO, NASA, Northwestern Mutual, Panasonic, PayPal, etc). Over the last 20 years, he has specialized in areas of extreme scalability and best practices building web-scale software. He is an O’Reilly author and a frequent speaker at various conferences and universities both in the US and around the world.
Always Be Learning Our market is constantly changing. Customer needs are rapidly evolving. To thrive, we need to always be learning – and continuously sharing those learnings with the entire team.
Tag, You’re It Unclear roles and expectations are productivity killers. We are always crystal clear when someone is tagged to be responsible for executing a task or project. And we always take ownership of resolving unforeseen issues, even when not tagged.
1% Better Every Day Quantum leaps ahead are allowed and encouraged but we will not count on them or wait for them to happen, and nor should our clients. We strive to be better every single day ‐ even in areas that already work well.
10X Superpower People aren’t motivated to change based on minor improvements. Our superpower is that we are bold enough to be 10x better than anyone else – but in a few, very focused areas.
Innovate to Accelerate Ford showed people the first car, and they said they just wanted a faster horse. We are fearless innovators who are not afraid of being ahead of the market. We identify and solve problems through innovative and effective means, unconstrained by conventional wisdom or knowledge.
All in This Together We constantly collaborate, listen, encourage multiple perspectives, and air our differences. Then we stand behind decisions as one, unified team with no pointed fingers. We create a safe environment for ourselves and each other to enable honest, open communications.
GSD (Get Stuff Done) Outcomes and results are what matter. We are never stuck in the challenges and problems of the moment. Sometimes we have instant solutions, and other times we need to build a bridge to resolution ‐ but, either way, get stuff done.
What I would say is: one fundamental pillar of Pratexo is that of scalability and that dates back to early 2000, maybe 2001 where I happened to work with two companies at the same time. One was a big insurance company, the other one was a gaming company and from all the measures that I could do in terms of compute, power, complexity and so on, the insurance company had almost a hundred times more compute power than the gaming company, yet the gaming company did a hundred times more than the insurance company. So that’s a four-order of magnitude difference, which I found to be very strange.
So, I decided to dig into this very thoroughly and actually spent probably 10 years working on what that is. It turned out that it was related to many of the things that I had learned back in Sweden when I worked there with the guys in Lund. They were very focused on parallelism and the ability or the concept around active models and so on. So, I was able to hire some of the best people in that industry and bring them together.
We spent some years working on that and we created an open source tool called Yakter, which we used at a couple of different places like Smart City of Denver and a set of other places. We showed that we could scale linearly into the millions and billions of transactions per second. When we took that into companies to say, “Here is what you should do. This was scale linearly and we can build it as fast as anything”, but they were afraid of it and we found out that probably the reason why is because they have groups that can only maintain certain software solutions.
Let’s say, for instance you’re an Oracle shop. You know how to maintain Oracle and make sure that that is always up. But if I tell you that, “Oh no, we shouldn’t be using Oracle. We should be using, say, Apache Cassandra.” Well, okay you don’t have the people to maintain that, you don’t know how to monitor it and so on. We realized there was a DevOps problem.
So we actually put Yakter aside. We suspended the project. It was still an open source, but we suspended it and we said we need to work on the DevOps problem. Probably just months after that or so I was given another task for another company where they needed a compute unit, a control unit to be placed. It was actually a power company and I was thinking, “Okay, what if I use the same idea there? Instead of just taking the sensor data from power station or transformer stations and sending them up to the cloud, what if I put something a little bit more potent down there?” But then could I use all of the knowledge that I had of cloud technology, of Kubernetes, Docker? Could I use the same technology that we’ve used in the cloud and run those over those units? Clearly I could? Why not use these edge computes as Kubernetes nodes and that’s kind of where the Pratexo idea started.
We realized that we can take the compute problem that we’re currently solving in the cloud and offload some of that load to the edge and have things executed on the edge – sometimes completely on the edge – and it gave more advantages than we maybe had originally foreseen. For instance, these units could often go offline, but they could work autonomously now because they had the algorithms that were required to control whatever they were controlling.
So, I’ll give you an example of that in shipping. In shipping we’re working on building clusters into the ship itself, a set of compute nodes that sits on the ship. When the ship is at sea they have very poor communication or very expensive satellite communication. You don’t want to send all the sensor data to the cloud. But we have already downloaded the algorithms that we need to run so they’re running on the ship. We have basically a little data centre on the boat and it has another set of advantages.
So, as you as you get this you realize, “Oh, there is this other thing that we could do also because now the ship could be almost like an app store. Any software that can run on Kubernetes can now run on the ship.” So, instead of building special purpose units, we could take software that we have written and that normally will run in the cloud, and push them down to the boat.